Digital business models and eCommerce strategy

aquarius consulting develops and implements for its clients multichannel and eCommerce strategies. The reach of social media portals has dramatically risen over the last few years, which opens new possibilities for advertising and eCommerce revenue generation.

aquarius consulting enables its clients to leverage their existing business in the Web 2.0 environment.

Related Cases & Studies:

Case: Digital business models

Project Scope:
Social media and online communities have a growing influence on eCommerce. Especially in the travel industry, a significant proportion of consumers inform themselves and book their travel directly on Web 2.0 platforms. A leading German travel portal asked aquarius to develop their social media business activities.

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Study: Business models for the Web 2.0 era

Available languages: German.

Which enterprises have a good initial position to secure the new opportunities offered by Web 2.0? We structure the business models, highlight entry prerequisites and success factors based on the analysis of major players of the US-American and German Web 2.0 market.

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