There are a lot of trends in tourism. Travel IT-provider Amadeus in collaboration with the market researchers of Henley Centre Headlight Vision initially names the most important social, geopolitical and economic trends of the travel industry in their survey ‘Future Traveller Tribes 2020’. One of the most important results of the survey: The use of digital, especially mobile, technologies is going to rule the whole travel process in future. According to gfu, in Germany alone twice as many smartphones (18 million pieces, +26%) as mobile phones (8 million pieces) are going to be sold this year. The challenge in this: The technologies intuitively have to react to the traveler´s needs and become more ‘human’.
An infographic of My Destination gives detailed insights into the way mobile technologies have already changed our travel patterns and are increasingly going to influence it more and more in future. Admittedly only a small number of travellers have actually booked through mobile devices, but information and communication are increasingly being operated through mobile devices. In the medium term, this also includes offers like virtual walks before taking a trip, personalised information of the destination area, mobile updates of travel data, digital travel companions and guidebooks or the use of RFID chips for travellers and their luggage. Tour operators who still want to perform successfully and develop their business further will have to give the travellers all their attention. Here are some interesting facts about the mobile travel industry:
‘Mobile Technology has changed Travel forever’
Source: Infographics by My Destination